Swisscom X Picasso

Campaign
A once in a lifetime chance — With the campaign #myprivatepicasso, a real Picasso painting moved from its place at Fondation Beyeler to a swiss home on April 16th, 2019.
A once in a lifetime chance — With the campaign #myprivatepicasso, a real Picasso painting moved from its place at Fondation Beyeler to a swiss home on April 16th, 2019.

Swisscom and the Fondation Beyeler have made the impossible possible by enhancing the frame with IOT-sensors and monitoring the complete journey of the painting Buste de femme au chapeau (Dora). A jury chose Hanspeter Benz and his farm in Wettingen out of more than 400 applications. As one of the creative leads my focus were the coverage of Swisscoms target statement — their secure network as well as the live communication on site.

#concept #design #storyboard #socialcontent #livecommunication

Swisscom My Private Picasso Mockup

Swisscom XTRA

Campaigns & Events
Digital contant and design for a brand with an attitude since 2016.

Switzerland’s leading carrier Swisscom sets the stage for their young costumers with their brand XTRA. I am part of the creation team building up annual content plans for all social media channels as well as planning marketing measures for big events, that include the One FM Star Night in Geneva and the Energy Air in Bern.

#concept #branding #design #storyboard #socialplaybook #socialcontent

Swisscom XTRA Claim
Swisscom XTRA Asset Keyvisual
Swisscom XTRA Asset Nach Hause
Swisscom XTRA Asset Trümmer
Swisscom XTRA Asset Display
Swisscom XTRA Asset Display Overlay

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